Words high and low in pleasantness as rated by male and female college students View Full Text


Ontology type: schema:ScholarlyArticle      Open Access: True


Article Info

DATE

1986-05

AUTHORS

Francis S. Bellezza, Anthony G. Greenwald, Mahzarin R. Banaji

ABSTRACT

No catalog of words currently available contains normative data for large numbers of words rated low or high in affect. A preliminary sample of 1,545 words was rated for pleasantness by 26–33 college students. Of these words, 274 were selected on the basis of their high or low ratings. These words, along with 125 others (Rubin, 1981), were then rated by additional groups of 62–76 college students on 5-point rating scales for the dimensions of pleasantness, imagery, and familiarity. The resulting mean ratings were highly correlated with the ratings obtained by other investigators using some of the same words. However, systematic differences in the ratings were found for male versus female raters. Females tended to use more extreme ratings than did males when rating words on the pleasantness scale. Also, females tended to rate words higher on the imagery and familiarity scales. Whether these sex differences in ratings represent cognitive differences between the sexes or merely differences in response style is a question that can be determined only by further research. More... »

PAGES

299-303

References to SciGraph publications

  • 1967-08. Perception of Emotionally Toned Words in NATURE
  • 1976-01. Catalog of scaled verbal material in MEMORY & COGNITION
  • Identifiers

    URI

    http://scigraph.springernature.com/pub.10.3758/bf03204403

    DOI

    http://dx.doi.org/10.3758/bf03204403

    DIMENSIONS

    https://app.dimensions.ai/details/publication/pub.1011238753


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