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Ontology type: schema:Periodical     


Journal Info

START YEAR

2009

PUBLISHER

Springer Vienna

LANGUAGE

en

HOMEPAGE

http://link.springer.com/journal/12642

Recent publications latest 20 shown

  • 2012-12 Regionalität als Erfolgsfaktor bei Finanzdienstleistungen?
  • 2012-12 Bedürfnispyramide und Transaktionskosten von Musikschaffenden als strategische Ansatzpunkte für die Musikwirtschaft
  • 2012-12 Kundenzufriedenheit mit der Betreuung durch Call Center – Eine erklärende empirische Studie
  • 2012-12 Gütezeichen und ihre Wirkungsbeziehungen – ein Literaturüberblick
  • 2012-12 Editorial
  • 2012-08-02 Editorial
  • 2012-07-29 Eggert, Ulrich: Zukunft Handel: Wettbewerb der Ideen und Konzepte, von Discount bis Luxus, Shopping-Center bis Mobile Commerce, Walhalla-Verlag
  • 2012-02-24 The impact of brand heritage on customer perceived value
  • 2012-02-16 Editorial
  • 2012-02-15 Examining the recent developments in services marketing research
  • 2012-02-14 Generic customer segments and business models for smart grids
  • 2011-12-04 How individual, product and situational determinants affect the intention to buy and organic food buying behavior: a cross-national comparison in five nations
  • 2011-11-29 Kundenwert in Produkt- und Dienstleistungsbündel: Eine qualitative Betrachtung
  • 2011-11-25 Using an age-based lens to test the antecedents of value in retail
  • 2011-11-24 Veranstaltungsbericht VHB Marketing
  • 2011-11-15 Editorial
  • 2011-11-10 Netzwerk-Marketing: Entwicklungsstufen und Entwicklungsperspektiven
  • 2011-10-27 Cultivating learning and fostering flexibility in international distribution
  • 2011-10-27 Reframing customer value from a dominant logics perspective
  • 2011-10-07 Marketing for a healthier world: Emerging topics in health marketing
  • JSON-LD is the canonical representation for SciGraph data.

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